Başar Enes Emre, Yıldız Tuğba (23.06.2022 - 25.06.2022), "Pazar Performansı Sağlamada Büyük Veri Kullanımı", presented at the 26. PAZARLAMA KONGRESİ, 2022
Türk Bahar, Yıldız Tuğba (23.06.2022 - 25.06.2022), "Online Kompulsi̇f Satın Almaya Giden Yolda İnternet Bağımlılığı ve Öncülleri̇", presented at the 26. PAZARLAMA KONGRESİ, 2022
Yıldız Tuğba,Deveci Fatma Görgün,Erciş Aysel (23.09.2020 - 25.09.2020), "Tüketici Öz-Bilincinin Geri Dönüşümlü Ürün Alışveriş Davranışıüzerine Etkisinde Çevre Kirliliği Yaratmaktan Kaçınma Niyetinin Aracı Rolü", presented at the 19. ULUSLARARASI İŞLETMECİLİK KONGRESİ, 2020
Erciş Aysel,Yıldız Tuğba,Türk Bahar (12.12.2019 - 13.12.2019), "Examınatıon of Self Structure, Interpersonal Influence, Trust and Attıtude Towards the Brand Throughout the Process of Developıng Emotıonal Brand Attachment", presented at the 9th International Conference on Leadership, Technology, Innovation and Business Management:Leadership, Innovation, Media and Communication, 2019
Erciş Aysel,Aykut Oğuz Han,Yıldız Tuğba (12.12.2019 - 13.12.2019), "The Effect of Cultural Dımensıons and Self-Effıcacy of the Indıvıdual on the Attıtude of Green Products and Change ın Behavıor", presented at the 9th International Conference on Leadership, Technology, Innovation and Business Management:Leadership, Innovation, Media and Communication, 2019
Erciş Aysel,Aykut Oğuz Han,Yıldız Tuğba (04.09.2019 - 06.09.2019), "İnternet Üzerinden Alışverişte Sosyal Buradalığın Güven Üzerindeki Etkisi ve Satın Alma Niyetindeki Değişim", presented at the II. Business Organization Research Conference, 2019, 2019
Erciş Aysel,Yıldız Tuğba,Türk Bahar (04.09.2019 - 06.09.2019), "Değer Yönelimleri Kapsamında Kişisel Norm ve Çevreci Öz Kimliğin Çevreci Ürünlere Yönelik Tutum Üzerindeki Etkileri", presented at the II. Business Organization Research Conference, 2019
Erciş Aysel,Aykut Oğuz Han,Yıldız Tuğba (30.05.2019 - 31.05.2019), "The Medıatıon Role of Brand Love and Axperıence ın the Effects of Self Brand Connection on the Brand Loyalty", presented at the GLOBAL BUSINESS RESEARCH CONGRESS, 2019
Erciş Aysel,Yıldız Tuğba,Deveci Fatma Görgün (12.07.2018 - 14.07.2018), "The Effect of Inertıa and Satısfactıon on Consumer Loyalty ın Onlıne Shoppıng Sıtes", presented at the 14 th INTERNATIONAL STRATEGIC MANAGEMENT CONFERENCE, 2018
Erciş Aysel,Yıldız Tuğba,Deveci Fatma Görgün (24.05.2018 - 25.05.2018), "Relatıon of Consumers’ Attıtudes Towards Organıc Products Wıth Personal Values and the Medıatıon Effect of the Indıvıdual Factors", presented at the Global Business Research Congress (GBRC), 2018
Erciş Aysel,Yıldız Tuğba,Türk Bahar (09.11.2017 - 11.11.2017), "The Influence of Customer Value, Brand Trust, and Self Congruity in Creating Emotional Brand Attachment", presented at the 7th INTERNATIONAL CONFERENCE ON LEADERSHIP, TECHNOLOGY, INNOVATION AND BUSINESS MANAGEMENT, 2017
Ünal Sevtap,Deveci Fatma Görgün,Yıldız Tuğba (09.12.2016 - 11.12.2016), "Do We Know Organic Food Consumers the Personal and Social Determinants of Organic Food Consumption", presented at the 7th International Conference on Governance Fraud Ethics and CSR, 2016
Erciş Aysel,Yıldız Tuğba (09.11.2017 - 11.11.2017), "Study of the Effect of Consumption Values on the Environmental Concern in Terms of Purchasing Behavior", presented at the 7th INTERNATIONAL CONFERENCE ON LEADERSHIP, TECHNOLOGY, INNOVATION AND BUSINESS MANAGEMENT, 2017
